Tuesday, July 6, 2010

Innovation + Style = AG




Since AG Jeans brought in a new designer from another infamous premium denim brand; the AG premium denim line has climbed back to the top of the denim totem pole. Offering a fit for every woman in need of new denim in a wide range of prices along with a few other innovative factors has helped them get back on top.

With the addition of their “AG-ed Vintage” line the AG brand secured its foothold as a visionary in the premium denim category. AG-ed denim is handcrafted to replicate a true vintage jean offered in a naturally aged appearance by 1 thru 30 years. This new wash process uses revolutionary technology and is the first in the market developed in the US, to achieve an authentic look of natural variations of wear and tear made especially to wear more over time. No two pairs of jeans are alike in this collection! If you are looking for that one, perfectly worn-in and faded pair of jeans the “AG-ed Vintage” Stilt Skinny Jean in 6 Year Project shown in the first picture above is the jean for you.

AG has also “gone green” by creating a more eco friendly method for denim manufacturing. All of their jeans will now be produced by using Ozone Technology, a process that significantly reduces the company’s water consumption, use of chemicals and dirty energy. For more info on this process check out http://www.agjeans.com/eco.html

Stop in Hand In Pocket this week to try on all of AG's new styles shown above!

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